PARADE FLOATS
PARADE FLOATS - PEOPLE POWERED PROMOTION
A parade float is like a traveling attraction. It allows you to creatively showcase your unique features to a large audience. A float can be decorated to depict your mascot, a smaller version of your attraction, or a new museum display, making it a memorable and engaging form of advertising. A float can be used in multiple parades and events throughout the year, increasing its impact and reach.
Floats come in a variety of formats, including people-powered push floats; displays built on a trailer pulled by a vehicle; or self-driven floats that are built around an engine or a vehicle.
PARADE FLOAT VIDEO TOUR
SYC was so fantastic to work with and I would highly recommend them to anyone looking for support with parade and pageantry - from concept to completion. The sales team went way beyond expected service, met me personally on campus with samples during planning, was diligent in communications with other vendors and kept me in the loop but didn't bother me with the little details. I cannot thank them enough for making this process so seamless.
- Amy Mykes
University of Calgary Parade Float
The top three benefits of using a parade float to promote a business or tourist attraction are:
1
High-Visibility Marketing
A well-designed parade float grabs attention from large crowds, giving your business significant exposure in a lively, public setting.
2
Community Engagement
Participating in parades connects your business with the local community, creating positive associations and increasing brand awareness through direct engagement.
3
Memorable Branding
A creative, themed float leaves a lasting impression, making your business or attraction stand out and reinforcing your brand identity in a fun, memorable way.